{"id":26906,"date":"2025-12-16T07:27:22","date_gmt":"2025-12-16T07:27:22","guid":{"rendered":"https:\/\/gubersail.com\/?p=26906"},"modified":"2025-12-16T07:33:38","modified_gmt":"2025-12-16T07:33:38","slug":"gubersail-showcases-dual-brands-at-automechanika-dubai-2025","status":"publish","type":"post","link":"https:\/\/gubersail.com\/zh\/gubersail-showcases-dual-brands-at-automechanika-dubai-2025\/","title":{"rendered":"GUBERSAIL Showcases Dual Brands at Automechanika Dubai\u00a02025"},"content":{"rendered":"

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Manufacturing-Driven Strategy Powers Multi-Market Expansion and a New Phase of Overseas Growth<\/strong><\/p>\n\n\n\n

\u3000\u3000From December 9\u201311, 2025, one of the most influential tyre and rubber industry exhibitions in the Middle East and North Africa \u2014 Automechanika Dubai 2025 \u2014 was successfully held at the Dubai World Trade Centre. Tyre manufacturers, distributors, fleet operators, and service providers from more than 30 countries and regions gathered to explore industry trends, brand strategies, and new cooperation opportunities.<\/p>\n\n\n\n

\u3000\u3000At this year\u2019s exhibition, GUBERSAIL Factory, located in Jiangsu, China, made its first overseas appearance as a manufacturer, presenting its full manufacturing capabilities and multi-brand strategy. The factory showcased two passenger car tyre brands under its portfolio \u2014 PRAXENT and BOTRIAN \u2014 highlighting its integrated R&D, production, and global supply capabilities. The booth attracted strong interest from customers in Saudi Arabia, the UAE, Egypt, Iraq, and other regional markets.<\/p>\n\n\n\n

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\u3000\u3000Dual Brands Debut Overseas with Precise Market Positioning<\/strong><\/p>\n\n\n\n

\u3000\u3000As products fully developed and manufactured in-house by GUBERSAIL Factory, this exhibition marked the first collective overseas debut of both PRAXENT and BOTRIAN.<\/p>\n\n\n\n

\u3000\u3000PRAXENT focuses on urban and highway driving conditions. Key patterns on display included EXCELANDER PH07 and FURIJETER PU90, positioned for long mileage, driving comfort, and stable handling. The brand received multiple cooperation enquiries from distributors across the Middle East.<\/p>\n\n\n\n

\u3000\u3000BOTRIAN targets broad size coverage and regional customisation. The newly introduced ACCELEROAD series, covering mainstream 15\u201317 inch economy specifications, was specifically engineered for high-temperature and dry road conditions, drawing attention from customers in Iraq and Algeria.<\/p>\n\n\n\n

\u3000\u3000Both brands are independently developed and manufactured by GUBERSAIL Factory, with all processes \u2014 from compound formulation and tread design to structural development and validation testing \u2014 completed internally. This ensures consistent quality, flexible production, and reliable delivery.<\/p>\n\n\n\n

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\u3000\u3000Manufacturing Strength Drives Strong Channel Interest<\/strong><\/p>\n\n\n\n

\u3000\u3000Over the three-day exhibition, the GUBERSAIL booth welcomed over 100 visitors, including tyre distributors, wholesalers, and fleet procurement representatives from the Middle East, North Africa, Eastern Europe, and South Asia.<\/p>\n\n\n\n

\u3000\u3000Discussions focused on production capacity, line configuration, development cycles, and quality traceability systems. Several customers have already arranged post-show sample testing and commercial quotation discussions.<\/p>\n\n\n\n

\u3000\u3000In addition, multiple partners expressed interest in co-developing exclusive tread patterns, tailored to local regulations, market preferences, and transportation conditions \u2014 further reflecting confidence in GUBERSAIL\u2019s manufacturing-driven cooperation model.<\/p>\n\n\n\n

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\u3000\u3000Expanding Global Partnerships Through Manufacturing Empowerment<\/strong><\/p>\n\n\n\n

\u3000\u3000As one of China\u2019s newly established high-standard tyre manufacturing facilities, GUBERSAIL remains committed to a manufacturing-first philosophy, using strong factory capabilities to empower brands and partners with greater transparency, stability, and control.<\/p>\n\n\n\n

\u3000\u3000The Dubai exhibition marked GUBERSAIL\u2019s first overseas appearance under a \u201cdual-brand, single-manufacturing-base\u201d model. Looking ahead, the factory will continue expanding brand output, channel partnerships, and localised product development across Southeast Asia, South America, and Africa, building a more structured and sustainable global tyre business network.<\/p>\n\n\n\n

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\u3000\u3000About GUBERSAIL Tyre Manufacturing Factory<\/strong><\/p>\n\n\n\n

\u3000\u3000Located in Huai\u2019an, Jiangsu Province, GUBERSAIL Factory is designed with an annual capacity of 30 million PCR tyres. The facility integrates R&D, manufacturing, testing, warehousing, and logistics, and is equipped with automated building and curing systems, UFDB inspection, and intelligent energy management technologies. Supporting multi-brand and multi-specification flexible manufacturing, GUBERSAIL is committed to building a high-standard, high-consistency, and high-transparency tyre manufacturing platform.<\/p>","protected":false},"excerpt":{"rendered":"

\u3000\u3000 Manufacturing-Driven Strategy Powers Multi-Market Expansion and a New Phase of Overseas Growth \u3000\u3000From December 9\u201311, 2025, one of the most influential tyre and rubber industry exhibitions in the Middle…<\/p>","protected":false},"author":1,"featured_media":26907,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"powered_cache_disable_cache":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26906","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/posts\/26906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/comments?post=26906"}],"version-history":[{"count":1,"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/posts\/26906\/revisions"}],"predecessor-version":[{"id":26912,"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/posts\/26906\/revisions\/26912"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/media\/26907"}],"wp:attachment":[{"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/media?parent=26906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/categories?post=26906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gubersail.com\/zh\/wp-json\/wp\/v2\/tags?post=26906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}